The storyworthy Learning Zone

Is Your Business Storyworthy?

Successful businesses know that your stories are the lifeblood of your business. They are what help you make more sales, attract the right people, and build the culture ...

Storytelling is the SUPERPOWER you didn’t know you had. When you tell the right stories well, the benefits are limitless and exponential.

I'm going to give you five reasons why you should be telling ...

Happy New Year, storytelling friends!

I hope your 2024 will be one filled with success, surprise, and lots of love.

For all of us at Storyworthy, we are so excited to begin 2024 with a fresh start a...

While speaking to business leaders in Victoria, Canada, I told a seven-minute story about a spoon. I used the story to illustrate several points and highlight strategies that I frequently use in story...

A simple but important thought:

Keep things simple. Assume nothing.

My friend is preparing to tell a story in which one of her friends experiences an ectopic pregnancy. I’ve heard of this type of pr...

Travel should never simply be travel.

So often I hear a storyteller say:

“So I get into the car and drive the 12 miles to Joan’s house. When I arrive, I walk up to the door and ring the bell.”

This...

In medias res: (Latin) the practice of beginning an epic or other narrative by plunging into a crucial situation that is part of a related chain of events; the situation is an extension of previous ev...

You can establish characters and setting or you can establish wonder, suspense, intrigue, and/or humor.

What do you think is better?

So often I hear storytellers begin their stories with landscaping...

Taking a lesson from my friend, Bengi, I spent this week going through old photos and finding some new stories.

Ever since Bengi has begun digitizing and sending me photos from our teenage days toget...

I was listening to a very well told story last week about a woman struggling with infertility. It was heartfelt, humorous, cleverly constructed, and well framed.

Outstanding in every way except one:

The best gift that I received, and the one that can teach us all something important was this:

A can of my favorite beverage - Diet Coke - encased in jello.

The best thing about this gift:

It someh...

In working with a storyteller, he said, “I figured it wasn’t going to work out, and all my effort had been wasted.”

See the problem?

“I figured…” is a subtle but real signal that his assumption was ...