The storyworthy Learning Zone

When it comes to humor, I teach 25 easy-to-use strategies to write jokes, develop humor, and make people laugh.

One of my favorites is something I call “Definitions.”

Simply put, define an object, p...

A client told me a story that I thought was emblematic of everything I teach:

His company recently purchased a facility in Europe, so he traveled there to visit the campus and meet the folks now work...

There are many ways to create suspense in a story, but here is one of the simplest ones:

Delay naming objects or people. Describe them first.

A few examples from actual stories I tell:

A small hand...

A reader shared this with me:

Our school district hired a new superintendent last year. One of the first things he did was declare that the first snow day would be the only real snow day of the yea...

The fastest way to earn trust, share your values, and connect with your customers

When you tell the right stories well, the benefits are limitless.
Learning how to craft a great story will benefit eve...

On Thanksgiving morning, I was writing about giving thanks, and I found myself wondering about what I had been thankful for in previous years. So I looked back on Thanksgivings from the past to see wh...

Last week I was speaking to about 40 college students – future teachers – on the topics of writing, student engagement, and the realities of the teaching profession. It was a group of about 35 women a...

I’m often asked – yesterday, in fact – about what I do when I’m consulting with a corporation, an advertising agency, or a business owner.

More specifically, how can a storyteller like me help a Fort...

The tragedy of the cheetah is that it doesn’t even know that it’s the fastest land animal.

It’s champion of the world, yet it has no way of knowing it.

I hate that. It’s odd, but I really do.

It’s ...